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About
Better Foods

Better Foods is a global alternative food company that operates
under the vision of "We Dream Big to Make a Better World
with Better Foods" carrying out various activities to promote
alternative foods of various kinds and social values,
and continuing to innovate for a better future.

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CEO Message

"In a world where what we eat and how we live is important,
in a world where alternative food is an inevitable trend,
we will always take the lead in efforts to make better food
for humanity and the global perspective."

ALEX
SONG

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CEO of Better Foods

History

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Started independent technology research and
development on alternative meat.2016

Launched the alternative meat brand 'Better Meat’.2021

Released the first product, cold cuts, under the 'Better Meat'.

Opened Korea's first plant-based butcher & delicatessen concept store 'The Better'.2022

Launched a plant-based luncheon(frozen slices), sausage patties, and minced meat under the 'Better Meat'.

Launched a plant-based canned ham luncheon.

Established alternative food subsidiary Better Foods Inc. (USA).

Operated a exhibition booth at the Plant Based World Expo.

Launched a plant-based frank sausage under the 'Better Meat'.

Opened the first dining restaurant
‘The Better Vecchia & nuovo'.2023

Launched ‘You Are What You Eat’, a new plant- forward brand, as a progression from our earlier ‘Better Meat.’ product line.

Opened a restaurant specializing in plant- forward cuisine, operating under the ‘You Are What You Eat’ brand.

Introduced a range of plant-forward HMR (Home Meal Replacement) products under the ‘You Are What You Eat’ brand.

Global Business

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Global Business

Better Foods Inc. (USA), an alternative food specialist company
established in July 2022, aims to grow its business
and boost competitiveness by leveraging its presence
in the United States, the world's largest alternative food market.

The company proactively adopting cutting-edge research and
development (R&D) technologies, building local production networks
and focusing on developing online and offline sales channels
for the market expansion.

Following that, it plans to expand its footprint in Asia and Europe,
strengthening its position as a global company.